AGENCY SELECTION

Helping our clients find their ideal agency partner through our rigorous model:

ADVICE

Framing the relationship

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MANAGE

• Documents & Templates

• Communication

• Evaluation & Negotiation

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TRACK

1. Media buying/ cost of media

2. Accountability

3. Added value

4. Service Performance

We work with our clients to answer these questions before the pitch

• How performance is defined and how will be tracked?

• How do we need to structure the service across brands / markets?

• What is the ideal scope of services?

• What is the optimal compensation model?